Welcome to the KKSmarts Newsletter

Hi again. It's time to introduce another forum member to you. I hope you've all got a sweet tooth because we are going to be talking cakes, chocolates and ice cream.

Varis Pipe Dreams - Cake Supplier Extraordinaire and Chocolatiere

Based in Forres, Morayshire, Varis Pipe Dreams has quickly become the North of Scotland's one stop shop for everything cake related.

It is owned and run by Kevin Todd, who has been designing and producing wedding cakes for over 20 years. Kevin is trained in patisserie and a member of The British Sugarcraft Guild. Kevin is also a chocolatier. He has taught and demonstrated various aspects of Sugar craft and Chocolatier acquiring numerous awards over the years for his work.

His website is full of glorious pictures of amazing cakes and he also has a top tips guide for cake decorating.

Go take a look at his site today.  http://www.varispipedreams.com/

Would you like to be the next Member Profile? To qualify, all you need to do is introduced yourself in the Introduce Yourself forum. I pick people randomly from there.

Google Quality Score

If you use Google Adwords then you should be aware of the Quality Score that Google applies to the keywords you are using. The better your quality score, the less you will pay per click and the higher up the page your advert will appear.

I've put together a help guide in the forum that tells you how to see your quality score. I also explain the steps you can take to improve your quality score.

If you use Google Adwords and you are not using your quality score then you are losing business.

So read my guide to Google Quality Score.

Join the Forum

Don't forget to register for our Website Promotion forum. There are lots of useful guides in there and more to be added soon. If you are already registered, then please introduce yourself in the Introduce Yourself section. Feel free to blatantly advertise your business in the Introduce Yourself  section. Its the one place in the forum where it's not only tolerated, it's encouraged!

What free guides do you want next?

Don't forget that there is the new forum called Request for Guides. Please post your suggestions here for any new guides you would like me to produce.

That's all for now

Thank's again for reading the newsletter. If you have any suggestions for future editions then please let me know. Just reply to this email and it will get to me.

Thanks,

Mike Seddon