|
||||||
|
There is one mistake that I see advertisers make time and time again with PPC advertising. This single mistake destroys conversion chances and ruins what could be a very good ad. If you have an ad that is getting a good click through rate but a very poor conversion rate then it’s quite likely you are making this mistake yourself. Google doesn’t do anything without good reason and so I was very interested when they launched their latest blog. This one is aimed at Small Businesses which seems an interesting move. There reason I find this interesting is that Google has been criticised for Continue reading Google Launches Small Business Blog Okay I’ll admit it. I’m a creature of habit and I’ve been slow to embrace the new keyword tool for Adwords whilst its been going through its beta trials. To be honest I tried it a few times early on and I felt that it was just a cosmetic look & feel upgrade. I still feel that way about it although they do seem to have added some nice touches in the recent release. Maybe they have also seen that the adoption rate of the new tool has been slow. Or maybe I’m just one of Continue reading Keyword Tool coming out of Beta Every so often Google releases something really using for Adwords. Search Funnels just happens to be one of those REALLY useful tools. If you have every turned off a poorly converting keyword and then seen you better keywords starting to perform badly, this new tool from Google may hold the answer. Continue reading Search Funnels – Hidden Gold in your Keywords Well it’s about time that Google addressed the crime that was extended broad matching. Strong words? Maybe. Google are continually adding changes to Adwords. I know. I make it my business to check all of the new features. Sometimes these new feature just feel like they are tinkering at the edges. However some are definitely more in the “wow, that’s useful!” category. One of their latest ideas is certainly in the useful category. At one of my regular website Promotion Q&A sessions, I was asked an excellent question about the best time of day to advertise. The question in full was “how do you know what the best time of day is to run a google adword campaign for a particular keyphrase”? Well here’s the answer. A blog is an excellent tool for website promotion. However one of the common questions I get is how do you go about setting up and writing a blog. Well here are my Seven Easy Steps to setting up your Own Blog. Our Website Promotion Q&A sessions are becoming a popular regular feature now at KKSmarts. Last months was no exception with some great questions being asked. I’m really being kept on my toes by all these questions! Here’s just a sample of some of the questions asked in last months webinar. Continue reading Business to Business Website Promotion and more! Writing Ads in Google Adwords that are highly clickable is one of the keys to success. Some people achieve it more by luck than judgement but once they achieve it they certainly enjoy the results! However, you don’t have to trust to luck. There are some clear guidelines that you can follow that will help ensure your Ad gets a high click through rate. |
|
|||||
|
Copyright © 2010 Website Promoting KKSmarts - All Rights Reserved |
||||||
