After months in the works, I have finally finished my Google Adwords eBook and I’m very proud of it.
My working title for ages was the Pay Per Click Secrets eBook however once it was written I realised it had grown into a complete guide on Google Adwords.
The book is aimed at anyone fairly new to Adwords or maybe not so new but just frustrated that they can’t seem to get the results they want. In fact even people who think they are experts at pay per click might be surprised by some of the information I’ve packed in there.
How the Secret to Pay Per Click ebook became Simply Adwords
It was when I finished the ebook that the title Simply Adwords came to me. The comments I kept hearing from the reviewer of the ebook were things like,
“It’s explained so simply” or “It simply tells me all I need to know”. So that’s what I decided to call the ebook: Simply Adwords.
Here’s a run down on the book.
Chapter One – Getting Started
A step by step guide for creating your first Adwords Campaign. All of the screens are explained and you will be shown exactly how to do it properly. So many people get the set up wrong and they are always struggling after that. This chapter makes sure you do it right first time and land running.
Chapter Two – Keywords
Excuse the pun here, but Keywords are KEY! This chapter is packed with great advice on how to find those all important keywords.
Many Adwords accounts I take over do not have enough keywords or they have the wrong keywords. If you already have an existing Adwords account that isn’t working for you, then this chapter alone could be all you need!
Chapter Three – Ads and Landing Pages
Learn the secret of Ad writing. Create Ads that boost you click through rates and drive the customers to beat down your door.
Find out what makes a great Landing Page. Learn how to write the words that make people buy from you. It’s not just words either. I’ll explain how to layout a Landing Page for maximum effect.
Chapter Four – Turbo Charging Adwords
Now we turn the heat up. I’ll share with you the Pay Per Click secrets used by Adwords experts. These secrets are gold dust and they are guaranteed to put your Adwords Campaigns into hyper drive.
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